Robbins Brothers

Visual Designer

At Robbins Brothers, I played a key role in rolling out the brand’s refreshed visual identity across digital channels, with a strong emphasis on email marketing and seasonal campaigns. As the company moved toward a more modern, lifestyle-driven aesthetic, I helped translate the new brand language into scalable email templates, campaign graphics, and promotional content. During the holiday season—one of the most critical times for the engagement ring retailer—I supported high-visibility campaigns that blended emotional storytelling with elevated design, ensuring the brand felt fresh, cohesive, and aligned with its core audience.




©laura knaflewski  linkedin laurakna.design@gmail.com  — Updated 2025